Finally Become the Go-To Expert in Your Field

How would it feel to know, deep down, that you were perfect to do what you do? When you have that clarity, it changes everything. You’re fired up and self-doubt is banished. I know that’s true because it’s the first thing I do to help people fire up their confidence, attract clients and make more money. Jade is a crystal expert here in Ibiza. She had the usual boring bio. I rewrote it into what I call a powerful positioning paragraph which showed how perfect she was to offer her service. Look … [Read more...]

      Remember my client Gul? The one who'd sold her restaurant for a considerable six figure sum. Well, I just got off the phone to her and she's in the process of buying a boat, learning to sail and starting a new life. It's truly her dream come true. But, dreams don't come true by just sitting around and waiting for them to happen (unless you win the Euromillions!) This might sound strange, but most dreams start with a problem. Specifically with … [Read more...]

Sometimes you know what you need to do and you just need to talk it through. Sometimes, you can't see the wood for the trees! You have too many options, too many choices and there's too much at stake to get it wrong. But you need to make decisions. Because, perhaps you need to make money? Or get more clients? Or reach way more people with your message. Possibly you're a best kept secret? (How's that working for you!) Whatever it is - would you like my help with your most pressing … [Read more...]

My friend and client, Gul Taris, has just agreed a deal to sell her business for a six-figure sum and I couldn’t be prouder. Gul’s worked incredibly hard over the last few years, building her restaurant business Sapori Sardi from the ground up, and it hasn’t always been easy. When I met her and her husband Piero, they were struggling, barely breaking even, and yet here we are at the end of 2016 and they’re financially free, able to do whatever they want. Turnarounds like this don’t come … [Read more...]

As promised, I'm back sharing the first of several strategies that have allowed my friend and client Gul to go from a business turning over just £500 a month to a six figure exit.  In truth, the future of Gul's restaurant Sapori Sardi looked bleak back in 2011. With hardly anyone coming through the door, they were losing money every single week, and Gul and her husband were facing that very same door closing if something didn't change sharpish.  Together we got to work. First on my … [Read more...]

  Hi there, I'm so excited about something today, so I just had to share it with you. My friend and client, Gul Taris, has just agreed to a deal to sell her business for a six-figure sum and I couldn't be prouder.  Gul's worked incredibly hard over the last few years, building her restaurant business Sapori Sardi from the ground up, and it hasn't always been easy. When I met her and her husband Piero, they were struggling on, barely breaking even, and yet here we are at the … [Read more...]

I’m in a plane on the runway at Philadelphia airport after speaking at events in Canada and the US. All round me, people are fastening seatbelts and packing bags away and there’s one conversation going on – Hillary! The FBI are investigating her just days from the US election and it could lose her the Presidency. I don’t know the truth but I know one thing for sure: whatever you’re selling,– people are only ever buying YOU. If people can’t trust you, they won’t buy. It’s that simple. … [Read more...]